1. Project introduction

Highstreet World is a play-and-earn open-world metaverse that incorporates shopping, gaming, NFTs, traditional brands and crypto brands with an MMORPG game. Users can play-to-earn by completing quests, attending social events, socializing with players, and shopping for NFTs from real-world brands.

Highstreet is built on the background that frictionless checkout with e-commerce eliminates the social aspect of shopping. Highstreet reimagines E-commerce and retail in the Metaverse and Web3 era. This is done by integrating traditional brands into the on-chain world, through tokenizing products into “phygital” items.

Highstreet is built with the assumption that players will be fully immersed in virtual worlds, and maturing VR hardware that is available on the market today. It's play-and-earn is driven by value creation and seeks to demonstrate sustainable yield with its brand partnerships.

Besides HIGH tokens, STREET tokens are the in-game currency of Highstreet World. It helps ensure later players get an equal chance to enjoy the game without hyperinflation while still rewarding early participants fairly.

2. Team introduction

Jenny Guo: Co-founder at Highstreet, researcher in Harvard University, Forbes Asia 30 U 30

Linkedin: https://www.linkedin.com/in/qinya-jenny-guo/

Travis Wu: Founder and core at Highstreet

Linkedin: https://www.linkedin.com/in/traviswu/

3. Investment institution

jump trading, shima capital, mr.block, palm drive capital, genesis block ventures(GBV), mechanism capital, Mai Fujimoto, ZBS capital, bullperks

4. Application

Total supply: 100,000,000

HIGH is Highstreet's native utility and governance tokens, the following use cases include:

(1) In-game access: HIGH tokens are required in various areas for game progression or access to special events.

(2) In-game currency for specialty items: HIGH tokens can be used to purchase special items. For example real estate or limited edition products in the Highstreet Marketplace.

(3) Governance: HIGH token holders will be able to create and vote on on-chain governance proposals to determine future features of Highstreet, with voting weight calculated in proportion to the tokens staked.